Friday, June 27, 2008

CQ Politics Explains the Polls; WMD Readers Knew This Information a Long Time Ago

I love this CQ Politics piece explaining the wide discrepancies in the polls that we are seeing. Of course, you regulars to WMD have been hearing this earth shattering information for quite some time... Read the piece for the set up, but here is the payoff:
Why the difference? Were the Newsweek and L.A. Times biased in favor of Obama? Do the Rasmussen and Gallup pollsters favor McCain? Or maybe the public is wildly changing its views, daily.

All unlikely, says Richard Morin, a senior editor at the Pew Research Center. In an interview with CQ Politics, he said the discrepancy is probably a result of the Newsweek and L.A. Times/Bloomberg polls over-representing Democrats.

“When I look at those results, I know something is going on,” said Morin.

“The first place that I look when I see these discrepancies, I look for the percentage of Republicans, Democrats and Independents in the sample. We know that the best predictor of how someone is going to vote is their party ID.

“Both the L.A. Times/Bloomberg and the Newsweek polls have (too) large percentage of Democrats and a (too) small percentage of Republicans.”

While there are indeed more people who identify themselves as Democrats than Republicans in the country, Morin says the other polls, including Gallup, are more in line with the actual disparity than the Bloomberg or Newsweek polls.

“Interestingly enough,” Morin said, “if you do the math and apply the proper percentages to the L.A. Times/Bloomberg and the Newsweek findings, you find that their results change dramatically.”
I think I will let my good friend Captain Renault do the honors today...