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I think the key is illustrated in these numbers:
Kerry picks up support from 85% of Democrats and 14% of Republicans in the Bay State. Beatty’s backed by 74% of Republicans and 7% of Democrats. The race among unaffiliated voters is noticeably close, with Kerry leading 40% to 36%.There are actually "Republicans" in Massachusetts who support John Kerry?!?!?! Clearly, that tent is too big...
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Donate to Beatty here. 41% of Massachusetts voters have no opinion on his favorable/unfavorable. That means Jeff needs to get his name recognition up in a hurry if he expects to close these numbers any...